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Author: Paul Pruneau

As president and creative director of TeamworksCom, Paul develops brand strategy, engineers content to express customer value and creates integrated online and content marketing solutions to help businesses succeed. Connect with Paul, send an Email, or just call 415.789.5830.
Bright future for WordPress | TeamworksCom

10 years later, the future for WordPress looks even brighter.

How WordPress will provide a flexible foundation for growth, Content Marketing and social engagement in the years ahead.

Challenge of Social Media Posts

How to make picture perfect social media posts.

Make sure your social media image posts with get seen and noticed with these helpful tips.

Limits of online display advertising

Online display ads: Where’s the value?

Instead of annoying your site visitors with online ads, helping them with their unique challenge or pain can be a lot more rewarding.

Scheier+Group | TeamworksCom

Scheier+Group turns to TeamworksCom to launch their brand.

How a San Francisco Bay Area professional services firm, serving non-profits, addressed their online marketing challenges and launched their new company.

A picture is worth a thousand words for Content Marketing | TeamworksCom

For better storytelling, a picture is worth a thousand words.

Enough with the blah-blah-blah. Using great visuals in your content evoke emotion, communicate instantly and create a needed break from the written word.

Feed the demands of your blog

How to manage the demands of your blog.

Because blogging is no longer optional, how to deal with the relentless demand it creates.

Content Marketing Strategy Components | TeamworksCom

Before you embrace Content Marketing, get your strategy in place first.

Why a successful Content Marketing program starts with a well crafted and documented strategy.

A keyword strategy gets content found | TeamworksCoord_Type_Graphic_1024x768-03

How a keyword strategy helps your content get found.

Instead of spending valuable resources on pay-per-click campaigns, learn how keyword research can help boost your website visibility through organic search.

Content creation is not a one time event | TeamworksCom

The one time event is over. Why content creation must be your habit.

When you recognize that content creation must be a habit, then it’s time to make a commitment with forever.

Online Trust Deficit

I found the content. So I trust it.

Why people trust the online content that they find on their own and dismiss the content that’s pushed out by brands.

Hook your readers with a great headline

5 ways to get your content read with a great headline.

If your headline doesn’t make a connection with a readers, your content’s never going to get seen or read.

Digital Acronyms Explained

Digital marketing acronyms translated.

A handy quick-reference guide to help you get up to speed, or at least stay current, with today’s digital lingo.

OnPage SEO Checklist | TeamworkCom

On-Page SEO Checklist to get your content found.

Check out this easy-to-use On-Page SEO Checklist of all the things that you’ll have to do right in order to get your content found.

Set up Google+ authorship

Set up Google+ authorship to make your content authoritative.

All the details on how to make your content more authoritative in search results with Google Authorship.

Content Marketing by the numbers

What data tells you about the need for Content Marketing.

If marketers plan on increasing their spending on content, what’s it all mean?

Reality of Content Marketing | TeamworksCom

The ONE percent reality of Content Marketing.

Is it realistic to expect continuous content creation from your team if it’s a voluntary requirement?

How to create a unique online voice | TeamworksCom

How to create a voice that will be heard.

How to create a online voice that’s authentic to you with all the personality that you need to be known for.

Content Marketing all wrong

Time to stop pretending about Content Marketing.

No matter how you do it, hours and resources are going to have to be accounted for and applied every month to make a Content Marketing program successful.

Avoid online marketing pitfalls

Marketing professional services online: How to get it right.

When adopting today’s always changing online marketing methods, consider how the recognized experts don’t mess up.

Small business content marketing barriers

5 barriers to implementing a small business content marketing plan.

Without a structured Content Marketing strategy and program, success online for just about any business becomes questionable.

Why your website redo will fail

10 reasons why your website redo will fail.

How today’s fast changing environment brings new requirements and strategic considerations for a website makeover that may have changed dramatically from your last encounter with digital marketing.

Valuable dividends of conten

How a portfolio of content can yield valuable dividends.

How consistent blogging yields dividends equivalent to a dollar-cost-averaging financial investment strategy.

LivFit get in shape with new customers | TeamworksCom

How a LivingSocial promotion helped LivFit get in shape with new customers.

LivFit got their revenue in shape with a LivingSocial online promotion that delivered qualified new prospects to their service.

MJMMG turns to TeamworksCom to reposition their brand

MJMMG turns to TeamworksCom to reposition their brand.

How a structured brand positioning program, a new tag line, and responsive website improved MJMMG’s online marketing and increased qualified leads.

Content Marketing in early innings

Content Marketing: Still in the early innings.

It’s a new marketing ballgame and the early innings may not be the best way to pick a winner.

Pinterest visually tells your brand story

How every picture furthers your story with Pinterest.

Valuable tips to get you off to the right start with Pinterest—the best place organize and share all the beautiful things you find on the web.

10 great Wordpress Plugins

10 have to have WordPress plugins.

To get more value from your WordPress site every day, consider installing a few or all of these great plug-ins.

Effective content creation starts with the words.

Improve your content. Start with the words.

Use these training wheels to create better content.

Squeeze value out of evergreen content

Squeeze more value out of your evergreen content.

How to keep the content on your site or blog relevant and valuable for the long term.

Get more clicks on tweets

How to get more clicks on your Tweets.

Use this Infographic as a guide to structure some simple tests to increase your effectiveness with Twitter.

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Bay Area Integrated Online + Content Marketing Agency | TeamworksCom 775 East Blithedale Avenue
No | 361
Mill Valley | California 94941
415.225.7793
           

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