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Tips, Tools & Techniques

Without the Internet, what would you do?

June 24th, 2013 by Pruneau | No Comments

It’s fair to say that using the Internet today is just about as important as eating or breathing. If you think that’s an exaggeration, consider this. If you’re an average Internet user, a recent poll by Harris reveals that you spend around 13 hours a week online.

5 ways to get your content read with a great headline.

March 12th, 2013 by Pruneau | No Comments

Today, people are overwhelmed with way too much to read and absorb on the web. And if you’re now continually creating content that your prospects and customers will find valuable or entertaining (what’s now called Content Marketing), your primary responsibility is to get what you write found first and then read.

Digital marketing acronyms translated.

March 1st, 2013 by Pruneau | No Comments

Virtually every business has its share of industry specific terms that tend to permeate the conversations and correspondence of those in it. Marketing is no exception. In fact, aligned with the growth of the Internet, marketing is one industry that seems to have exploded with an ever increasing use of digital acronyms

On-Page SEO Checklist to get your content found.

February 18th, 2013 by Pruneau | 2 Comments

Today’s requirement to continually create valued content that your customers and prospects will find entertaining, informative or worthy of sharing is no picnic. So once you’ve invested all of the effort to create great content, you need to do all that you can to ensure that it will get found.

Set up Google+ authorship to make your content authoritative.

February 1st, 2013 by Pruneau | 2 Comments

To put it mildly, there’s a lot to know to be successful in online marketing these days. And if you’re publishing a continuous stream of content that your prospects and customers find valuable, it’s now more important than ever to do everything possible to ensure that the original content you create is attributed to you

Start 2013 with a look back on these popular TeamworksCom blog posts.

January 12th, 2013 by Pruneau | No Comments

We value the content in our blog and do our best to make it informative, entertaining and relevant to those interested in online marketing. Based on our analytics including: page views, time on page, social media sharing, likes, and audience engagement, we’ve compiled your favorite TeamworksCom blog posts from 2012.

How a LivingSocial promotion helped LivFit get in shape with new customers.

August 4th, 2012 by Pruneau | No Comments

If you’ve been too busy running your company, meeting the needs of your customers or just having too much fun on Facebook, you may have missed that marketing, as it used to be known, has changed.

10 have to have WordPress plugins.

April 9th, 2012 by Pruneau | 2 Comments

It is fair to say that WordPress has become the default development platform for many new websites and blogs. While there are many ways to develop and launch a web site, recent data indicates that over 22% of new active domains in the US are running WordPress.

Improve your content. Start with the words.

March 2nd, 2012 by Pruneau | No Comments

In case it isn’t obvious, the good old days of corporate Marcom are gone forever. DIY is the new model. And everything you do (and a brand does) online is now marketing.

How to get more clicks on your Tweets.

February 7th, 2012 by Pruneau | No Comments

If you’re using Twitter as part of your marketing strategy, you should be measuring and analyzing how many clicks your tweets are actually getting.

How to turn your Tweets into value.

January 26th, 2012 by Pruneau | No Comments

Now that there are over 100 million users of Twitter, it’s appropriate to recognize this very established social media channel for what it has become. For there is little doubt that this is one of the best tools for driving traffic to your site or blog

7 tips to stretch your content creation efforts.

November 29th, 2011 by Pruneau | No Comments

If it’s not obvious by now, the rules of marketing have changed forever. Traditional marketing no longer works the way it used to because the consumer is now in complete control. If they can’t easily find you and you don’t provide a reason for them to pay attention to you, they won’t.

Maximizing Google: Tips to find exactly what you need.

June 7th, 2010 by Pruneau | No Comments

If you’re like most people, you probably use Google to search content on the Internet many times a day. Yet, while this ubiquitous, powerful tool has become essential to the way we all work, many people don’t take full advantage of all the capabilities that Google search offers.

How to satisfy social media’s relentless appetite.

February 12th, 2010 by Pruneau | 6 Comments

I recently attended a seminar titled: Building Brands with Social Media in SF. While the content was prepared for marketers and agencies, two themes in the day’s agenda kept popping up: Social media is not a one-time event or a marketing campaign.

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About TeamworksCom

Paul Pruneau, and Teamworks Communications, Inc., develop communications and brand strategy, engineer content to express customer value, and create integrated online and Content Marketing solutions to help businesses succeed. Follow Paul on Twitter, connect on Google+, send an email or just call 415.789.5830.

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