I attended this great presentation by Matt Cutts at the WordPress Camp earlier this year in San Francisco. I just reviewed it again and found it so simple, entertaining and informative on removing the mystery of SEO, I thought it was worth sharing. Be forewarned, it’s a bit long but well worth the investment of time.

The mystery of SEO revealed

Matt takes a common sense approach of how to apply some best practices for SEO that are virtually guaranteed to raise your online visibility. His summary is particularly relevant for those who are using a blog as their primary online vehicle for building community and sharing value.

If you want to cut through the mountains of confusing, misinformation about SEO, this video is invaluable. Check it out. Better yet, share with your fellow bloggers how one of the leading SEO experts makes the unnecessarily complex, simple and understandable.

And before you get too far into producing the next great infographic, video, blog post or ebook, to further your business objectives, consider all of the things that you’ll have to do right to get your content found. Check out this On-Page SEO Checklist provides a guide for what to focus on.

And you?

Are you confused about SEO? What have you discovered or learned that you’d like to share? Looking forward to hearing from you.